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Marketing
The Marketing unit ¾ÅÉ«ÊÓÆµ is an award-winning unit responsible for communicating UL’s brand values and profile awareness through the development of creative, engaging, and authentic content, delivered to target audiences on established and emerging platforms.
Marketing ¾ÅÉ«ÊÓÆµ manages the university's brand, ensuring consistency across all visual representation of UL.
The unit is on hand to offer support and guidance for institutional campaigns, by offering a range of materials and toolkits that you can use to promote UL and illustrate its impact.
Awards & Achievements
Irish Education Awards
- Winner 2025- Best Student Campus
- Finalist 2025- Best Marketing/Communications Team
- Winner 2024- Best Marketing/Communications Team
- Winner 2023- Best Student Campus
- Winner 2023- Best Marketing/Communications Team
- Winner 2023- Overall Excellence Awards
- Winner 2020- Best Student Campus
- Winner 2019- Best Student Campus
Spider Awards
- Nominated 2025- Best in Storytelling (Little Gifts, Big Dreams – A UL Christmas Story)
- Nominated 2024- Best in Storytelling (Stay Curious)
- Nominated 2023- Best integrated Media (Stay Curious)
- Nominated 2023- Best in Storytelling (Stay Curious)
- Nominated 2023- Best in Consumer Campaign (Stay Curious)
- Previously won Best in Content Creation in Digital Marketing in 2018
CASE Circle of Excellence Awards
- GOLD 2024- Video| Holiday/Year-End
- GOLD 2023- Best Marketing initiatives by a team of >10 (Stay Curious)
- GOLD 2023- Best Branding Programs (Stay Curious)
Heist Awards
- Nominated 2024- Best Brand/Reputation Campaign (Stay Curious for Research)
- Gold 2023- Best Postgraduate Student Recruitment Campaign (Stay Curious)
Digital Media Awards
- Nominated 2024- Best Integrated Digital Campaign (¾ÅÉ«ÊÓÆµ of Firsts)
- Nominated 2023- Best in Government & Not For Profit (Stay Curious For Research)
- Gold 2022- Best Use of Video (Stay Curious)
- Silver 2022- Best in Government and Not for profit (Stay Curious)
Global Content Marketing Awards
- Finalist 2023- Strategy, Best Content Marketing Program in Education
- Finalist 2023- Strategy, Paid Advertising/Content Marketing Integration
- Winner 2020- Best Marketing Automation in Content Marketing
- Finalist 2020- Best Content Marketing Programme in Education
- Finalist 2020- Best Annual Always-on Content Strategy
SOCKIES (Social Media Awards)
- Nominated 2022- Twitter State Body
- Nominated 2022- Instagram State Body
- Nominated 2022- TikTok Strategy: Brand
- Nominated- Video Campaign: Public Body
- Nominated- Social Media Strategy for Events: Open Days
- Nominated- Best Content Creation Studio In-House